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Jeep, celebrating 75 years as the iconic 4 × 4 SUV manufacturer, introduced a collaboration with Warner Bros. Photo, becoming the official automobile companion of the widely expected activity journey, Batman v Superman: Dawn of Justice, in cinemas March 25, 2016.

The link-up with Detector Bros. Pictures began during production, when Jeep's Renegade SUV model, which features the best off-road capabilities in its classification, was released with the streets of City with Bruce Wayne, also known as Batman, at the wheel for an essential scene in the film.

To maximise exhilaration for the movie, Jeep UK is now releasing an ingenious online experience and also marketing campaign, produced in collaboration with the filmmakers. Before the launch of Batman v Superman: Dawn of Justice, followers can obtain a preview at formerly hidden vehicle footage offered to Jeep UK in a special trailer just readable as part of the on-line experience.

The 'Battle of the Renegades' interactive experience is produced and led by Globe of Initials with Brave Glow Media sustaining. It is available at the devoted website in the run up to the movie's release.

In Batman v Superman: Dawn of Justice, the world's most renowned Super Heroes clash for the very first time ever before on the cinema. Jeep's on the internet experience invites customers to pick their obligation and come to be a hero themselves in the 'Battle of the Renegades' by utilizing the Jeep Renegade to assist others as well as escape impending disaster.

Involvement in this interactive online experience will be rewarded with a variety of rewards, consisting of online themed driving experiences as well as movie theater tickets to Batman v Superman: Dawn of Justice, as well as a series of other associated electronic web content.

" To be entailed with these two utmost Super Heroes, Batman and also Superman, is an extremely amazing moment for Jeep," Damien Dally, head of brand name, Jeep UK said. "This collaboration not only showcases the Renegade's off-road capabilities and why it's such as success in the UK, however likewise straightens with our brand values of enabling individuals to go anywhere and do anything."

Rachel Bateman, Head of Live Interaction at World of Initials, claimed: "Jeep's partnership with Batman v Superman: Dawn of Justice was an interesting opportunity for us to produce an one-of-a-kind brand experience that would certainly engage a broad target market base. CbvndGFW8AEcUU1The interactive experience welcomes the visitor to come to be a hero and also help individuals evade impending disaster by defeating challenges, surges and harsh surface with the assistance of a Jeep Abandoner."

Pictures provides, an Atlas Entertainment/Cruel and also Uncommon production, a Zack Snyder movie, Batman v Superman: Dawn of Justice. The film will certainly be distributed worldwide by Detector Bros. The film opens up nationwide in 3D, 2D, and in choose IMAX 3D theatres from March 25, 2016.


Pictures presents, an Atlas Entertainment/Cruel and also Uncommon manufacturing, a Zack Snyder film, Batman v Superman: Dawn of Justice. The movie will certainly be distributed worldwide by Warner Bros. Photo, a Detector Bros. The film opens across the country in 3D, 2D, and also in choose IMAX 3D theaters from March 25, 2016.

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